The Nikon P90 has an immensely powerful 24x optical zoom that offers the 35mm-equivalent of a 26mm wide-angle to a 624mm telephoto and is capable of shooting pictures as close up as 1cm. High-speed continuous shooting up to 45 shots at 15 fps means it is an ideal camera for sports photography and can even record images before you’ve pressed the button. Add to this its 12.1 effective megapixels and sensitivity up to ISO 6400, and it is clear why it excels in almost any shooting situation. Users can set it to full automatic or various manual settings using the camera’s four exposure modes (PSAM) and compose their ideal picture using the electronic viewfinder. The Nikon P90 offers many other Nikon-quality features such as four Anti-blur technologies, Auto Scene and Face Priority AF, recognising up to twelve faces. It also includes the latest features, such as Smile Mode and Blink Warning, Nikon’s proprietary D-Lighting for optimising contrast and Quick Retouch. The Nikon P90 comes supplied with a USB cable, audio/video cable, strap and a software suite for COOLPIX CD-ROM. It will be available in Black.