Polaroid Japan has today announced an entry level pocketable five megapixel "a520" digital camera. First-time digital camera users will appreciate the Polaroid a520 camera’s simple operations. Individual buttons for shooting, reviewing and deleting images are placed on the body of the camera in such a way that frequently used functions can be easily accessed. The fixed lens a520 is missing an optical viewfinder but has a 2-inch LCD screen for composition .With 4x digital zoom, movie recording and 16 MB built in memory, a520 is best suitable for first-time digital camera buyers. The camera uses SD memory card (up to 1GB capacity) for recording.

The a520 has a durable, lightweight body and compact size of just 94×60×21mm and light weight 95g. The a520 fits comfortably in your hand and in your pocket, demonstrating that elegant design can be found at an affordable price of 10000 yen ($85) from October.
Via Polaroid (Japanese)