Transcend’s new 7-inch PF730 Digital Photo Frame with 2GB memory boasts a gently contoured shape with a simple yet elegant embossed pattern that makes it a perfect addition to any office, bedroom or living room décor. The Transcend PF730 Digital Photo Frame is able to read high-resolution JPG images taken with any digital camera at virtually any resolution—no resizing or adjustment is necessary. The Transcend PF730 has a bright, high-resolution (800x600) photo-friendly 4:3 screen, advanced NaturaTone user–selectable color modes, and an Automatic Orientation Sensor (AOS). The PF730 is much more than just a standard picture frame. It functions as a full-featured MP3 player which allows users listen to music while viewing photos at the same time, and can also be used as an alarm clock. The PF730 is fully equipped to play back movies and video clips, and supports full-motion 30fps video playback.

The Transcend PF730 supports most mainstream memory cards including SD, SDHC, MMC, and MS, plus it also features a conveniently-located USB port for plugging-in USB flash drives. With a simple and classic exterior design, 7-inch ultra-bright screen, and a host of value-added functions, Transcend’s new PF730 Digital Photo Frame is an ideal device for showing-off photos and videos.