The new JVC Gumy Air brings the comfort of a custom fit to affordable ear bud headphones through its use of a soft silicon rubber air cushion for the earpiece. The silicon rubber air cushion sets a new standard for comfort in the ear bud category. The soft-touch cushion changes shape to conform to the contours of the wearer’s ear, ensuring that the ear buds fit securely and comfortably. For clear, full sound the new JVC HA-F240 features a large 11mm neodymium driver unit that offers high power handling and sensitivity.

To further enhance the listening experience, friction noise has been greatly reduced through the use of a 1.0 meter friction noise reduction cord, equipped with an iPhone-compatible plug.The new JVC HA-F240 Gumy Air is available in a range of colors that match the third generation iPod Nano and Shuffle music players for approximately $14.95.