Casio announced today the release of five new Baby-G shock-resistant watches for women. The new BGA-130/131 models all feature Neon Illuminator an original visual effect realized using a black light LED combined with special luminous ink. The numerals, dial, and hands of the new BGA-130/131 models are coated with a special fluorescent ink that becomes luminous under the watch’s black light LED. The new Casio Baby-G shock-resistant watches for women employ a larger case, which is a recent trend. The rhythmical positioning of the numerals—which vary in size and have a three-dimensional look—along with an overlapping effect—creates a design with a lot of depth. The numeral in the 2 o’clock position has been replaced with a heart, while the hour hand is shaped like a ring with a gemstone on it. These fun touches have helped to create a cute Baby-G that can make you smile just by looking at it.

Casio’s Baby-G casual watches are popular with young women who enjoy fashion trends and choose styles that reflect their individual personalities. Along with the toughness inherited from G-SHOCK, including shock- and water-resistance, the Baby-G brand offers fashion appeal inspired by individualistic styling and creative color use, as well as a range of functions including a stopwatch and World Time. The ultraviolet LED offers safety corresponding to the International Electrotechnical Commission (IEC) standard for Class 1M. However, an optical lens such as a magnifying glass must not be used for direct viewing of the ultraviolet light source.