Inspired by the 40th Anniversary of Earth Day and a commitment to developing environmentally-friendly consumer products, Casio announced the addition of a new solar-powered timepiece to the company’s line of Baby-G watches – the Eco-Baby-G BGR300GR-3. Casio Baby-G gives eco-conscious fashionistas a reason to go green. Consumers can add style and sustainability to their spring wardrobe, while celebrating the strides being made to preserve the environment.

From product to packaging, the Casio BGR300GR-3 is enclosed in a recyclable box to assist in the green movement. Available in an earthy shade of green, the BGR300GR-3 stylishly coordinates with the eco-friendly movement, while bringing attention to the important environmental cause. The Eco-Baby-G design features white lettering and controls, with a silver aluminum bezel. The BGR300GR-3 is available at select stores with an MSRP of $110.